This August, during a three-day group camping safari to the Serengeti, travelers experienced a moment so extraordinary it felt like a scene from a wildlife documentary. While on an early morning game drive, the group paused to watch a cheetah scanning the plains. To everyone’s surprise, instead of sprinting off into the Savannah, the sleek […]

Innocent, also known as Innocent Samson Mkumbo, is the Co‑founder and Managing Director of Safiri Ltd. He’s a native of the Ngorongoro Conservation Area and brings an infectious passion for wildlife, conservation, and Tanzanian culture to every interaction Whether he’s designing itineraries or personally seeing guests off at the airport, his warmth and genuine care […]